Webinar: The Rise of Multi-Cloud Driven Media Supply Chain: Best Practices & Lessons

Webinar - The Rise of Multi-Cloud Driven Media Supply Chain: Best Practices & Lessons

As D2C (OTT) first becomes the core growth strategy for most media enterprises globally, the best-of-breed infrastructure investment is inefficient and insufficient to meet this highly interactive, personalized, and vibrant business requirement on an ongoing basis.

This shift has paved the way for increased adoption towards a cloud-based environment in the past few years to enhance time to market, build real-time adaptive monetization avenues, and accelerate operational elasticity and efficiencies. But the question remains how to build and execute this strategy for hybrid cloud adoption and implementation?

Join us for this session as stalwarts from the Media industry and Tech gurus discuss best practices and lessons for maximizing the value from your cloud transformation programs.


  • Current cloud and on-premises landscape in M&E industry
  • Effect of the pandemic on M&E and what to expect ahead in 2022/23
  • Factors influencing the cloud adoption in the M&E world
  • Key drivers/inhibitors to this evolution to cloud-based workflows
  • Best practices for workflows across linear & non-linear TV/video media
  • The growing role of IT services partners in this journey

Abhigyan Jha, Veteran director, Co-founder, Undercover Productions
Amit Kamra, CEO, Tellyon
Radhakrishnan (RK), Media Consultant
Kedar Mohite, Global Head, Media & Technology Practice, Birlasoft

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